Friday, August 20, 2010

Easy Search Engine Optimization

Search engine optimization or SEO is not just a fad. As the internet evolves, making sure that your business shows up in the search engines is crucial. Your website investment will be wasted if your target market does not even know you exist. The search engine pages is where you want to be if you want to sell anything online.

Before you can start advertising online, you should know the basics of SEO. Marketing online should be easy and profitable once you get a grasp of what optimizing for the search engines is all about.

There’s no denying that search engine optimization is a tedious task. There are so many resources online that you can use to do SEO properly. But this process of research is necessary if you want to sell something online.

Basics of SEO

1. Search Terms - Keywords are the exact words or phrases that people use to find products and services over the internet. You need to look for the best terms they use so you can build a viable marketing campaign around that keyword. There are keyword analyzers that automate this process. The best keyword analyzers out there are free, like google adwords keyword tool and wordtracker.

2. Search ranking – If you want to know your rankings on the search engines, you can try the free services from Google Rankings, Yahoo Search Rankings and Alexa Page ranking system. If you're hiring an SEO expert to help you, checking your search ranking can help you find out if you're appearing on the first page of the search engine results.

3. PR or Page Rank – Page rank is a system that google came up with to evaluate the relevance of web pages in their index. The factors involved in google's page ranking isn't clear, but the page rank is a number they assign according to the site's significance to internet users. You can use Page Rank seo tools to check if your link building efforts are effective.

4. Link Assessment – If you're getting a lot of traffic, your link popularity must be high. If you want to quantify your website's visibility online, you can use link popularity methods to count the number of inbound links and to determine whether your link building campaigns are working.

Building your website is just the first step to making it big online. You can use these SEO resources to step up your game. You can start counting the profits only after you've mastered and applied good SEO practices.

SEO is one way that you can learn How to make money online. So, learn SEO be like Russell Brunson today!

No comments:

Post a Comment